Since its conception in 1999, the Nars blush has been smashed and smeared throughout journal pages, endured the chaos backstage at Style Week, and traveled throughout the globe within the purses of magnificence lovers. It has earned its share of accolades, together with seven Attract Better of Magnificence Awards (no simple feat) and Corridor of Fame standing.

After 25 years, Nars determined it was time for a change. The model has relaunched its blush assortment with a brand new method, really feel, and compact. Attract editors dove deep into the way it compares to the blush we all know and love.

On this story:

Overview: Nars blush

The reformulation of the blush began in 2018, says Nars vp of world product improvement, Lucrecia Jovel. “We initially went into this course of to acquire medical testing knowledge,” she says, explaining that the Nars group was seeking to again up claims of “how long-lasting the blush was.” From there, the model determined to make some modifications. You’ll nonetheless discover 12 of the gathering’s greatest sellers (like Taj Mahal, Dolce Vita, and Orgasm), however Nars has launched eight new shades that the group “felt have been lacking items from the unique blush assortment,” says Jovel.

You’ll additionally see brand-new iterations of Orgasm: Orgasm Edge (a matte peach-pink shade) and Orgasm Rush (a deep heat purple with gold shimmer). “The Orgasm shade wasn’t at all times one of the best match for each pores and skin tone and we wished to reassess this,” says Jovel. “With that, we had our eyes set on creating an Orgasm assortment that permits for all to put on the beloved hue, however in a method that’s appropriate to their private pores and skin tone. Not each shade is for everybody, however we wished to guarantee that Orgasm may very well be.”

The powders at the moment are encased in sturdier, rectangular compacts that mean you can change the tin when you’ve emptied it. (You may want a security pin to pop it out of the magnetic base.) Jovel continues, “It was crucial that with any modifications, we took into consideration added worth and did the method justice.” Which brings us to…

In regards to the substances

The Nars blush accommodates new pigments meant to boost its “blendability, seamlessness, and blurring results on pores and skin,” says Jovel. Beauty chemist Kelly Dobos attributes the blendability to octyldodecyl stearoyl stearate, an emollient that helps pigments unfold simply on the pores and skin. She provides that its “ultrafine pigments can have some blurring properties and bismuth oxychloride has a really delicate, pearlescent impact.”