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Hey, vendor pals! It is me, Ariel, the writer of Offbeat Wed. As a few of you might know, this yr I acquired my first non-Offbeat Empire job in 14 years, engaged on the publishing instruments over at Medium.com. To say this has been an enormous yr of shift for Offbeat Wed is an understatement, with my lil crew of Offbeat Weditors like Suki and Yelahneb taking up the administration of the website.
I needed to succeed in out in the present day and let you understand how I am seeing Offbeat Wed evolving in 2024 — as a result of it has large impacts on you.
The guts of Offbeat Wed’s work has at all times been about serving to our vendor group connect with our readers. This was true manner again in 2008 once we first began doing sponsored posts with a number of early adopters. It was true again in 2013 once we partnered with Lovesick to supply the best marriage ceremony expos nationwide. (RIP Lovesick Expo, you had been the perfect occasion ever.)
It was additionally true earlier this yr, when the New York Instances wrote an article about inclusive marriage ceremony distributors, that includes the Offbeat Wed Vendor Information as an industry-leading instance of how issues needs to be executed.
…And it is further tremendous massively true now, as I stay up for 2024 being the yr of the Offbeat Wed vendor.
What do I imply by this? I imply that more and more, the main target of the Offbeat Wed weblog (and our related social media pages) can be on our dedicated group of bizarre, great, offbeat marriage ceremony distributors.
- Whereas we’ll at all times characteristic reader-submitted weddings, we’ll even be targeted on vendor-submitted weddings and shoots.
- We wish to characteristic extra of vendor group’s {industry} views and pro-tips, stuff like our  Business Insiders posts.
- Subsequent yr, in partnership with Suki’s new social media firm, we’ll offer bespoke manufacturing choices in your advertising and marketing movies. Suki may have extra information about that in coming months.
If you happen to’re a member of our vendor group, we will not wait to characteristic your stuff. You’ll be able to submit right here.
However wait a minute. What in the event you’re a vendor who’s not but in our group?
As a part of this elevated concentrate on our distributors, I am additionally making a big change to the Offbeat Wed Vendor Information pricing construction.
I would like our group to be as accessible as attainable, so for the primary time in a decade, I am reducing the worth of latest Vendor Information listings.
A brand new itemizing within the Offbeat Wed Vendor Information is dropping from $460/yr to $275/yr.
By dropping the worth of a first-year itemizing by 40%, I hope to make a list on Offbeat Wed extra inclusive for all ranges of marriage ceremony distributors, together with microbusinesses, aspect hustles, and people simply beginning out.
This drop in value additionally aligns with my values of supporting the form of small companies that I wish to see extra of — I understand how many offbeat distributors are solopreneurs, women-owned, queer-owned, trans-owned, and BIPOC-owned firms. Let’s get you in right here with us…
Lastly… a honest thanks to each single one in every of you for being part of this vibrant, exceptional group!
I would like everybody to really feel nice about their involvement with Offbeat Wed. When you’ve got any questions or suggestions, simply depart a remark and let me know.
I am so excited to see what we are able to do collectively in 2024.
XO,
Ariel Meadow Stallings
Writer, Offbeat Wed
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